Forklift Simulator
About the project
Designing Landing Pages to Showcase
Forklift-Simulator’s Innovation
Forklift-Simulator, the leader in virtual reality forklift training, needed two new landing pages to promote their latest product and highlight their core value proposition. With safety and efficiency at the forefront of their mission, the goal was to create pages that conveyed these strengths while aligning with best practices in lead generation.
We worked closely with the Forklift-Simulator team to ensure the landing pages had a solid foundation. We began by focusing on structure, information architecture, and messaging before diving into design. With the freedom to propose some updates, we introduced shades of blue to the color palette, giving the pages a more modern, educational feel—perfect for an industry focused on training and safety. Responsive and conversion-optimized, these pages now better reflect Forklift-Simulator’s innovative solutions.
- VR & TECH


The Challenge
Forklift-Simulator needed landing pages that were not only visually appealing but also high-performing, driving conversions and effectively communicating their value. The existing design of their website felt a bit static and didn’t fully capture the dynamic, cutting-edge nature of their products. The challenge was to update the look and feel while maintaining a strong, clear message that would resonate with their audience.

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The Solution
We collaborated with Forklift-Simulator’s team to create two landing pages focused on both product promotion and value proposition. The first step was ensuring the structure and messaging aligned with best practices in lead generation. Then, we refreshed the design, incorporating new shades of blue to lighten the pages and give them a more educational tone. The result was a modern, responsive set of landing pages that highlight the company’s products and mission, optimized to convert visitors into leads.

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