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A storefront built to convert, not just look good.
A structured Shopify storefront build or redesign focused on conversion, speed, and mobile experience so your store supports revenue growth.
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Trusted by
When a store attracts visitors but not enough buyers
Many Shopify stores get traffic. Not all turn that traffic into revenue. Conversion rates feel low, mobile experience is inconsistent, and page speed affects performance. Themes limit flexibility and updates rely on workarounds.
What Shopify storefront build/redesign does
A Shopify storefront should support how customers actually shop.
We build or redesign stores with a focus on: Conversion-focused layouts, clear navigation and product discovery, mobile-first design, and performance and speed.
The goal is simple: Turn more visits into purchases.
Delivered in 5-9 weeks.
What's included in the Shopify project
Store structure and strategy
- Navigation and collection structure
- Product page layout planning
- Conversion path optimization
- User journey mapping
- Search and filtering strategy
UX and design
- Clean, conversion-focused design system
- Brand-aligned visual identity
- Mobile-responsive layouts
- Consistent visual system across all pages
- Product photography and image guidelines
Shopify theme development
- Custom theme build or premium theme customization
- Flexible templates for different product types
- Collection and landing page templates
- Blog template if needed
- Reusable sections and components
Conversion optimization
- Product page best practices (images, descriptions, CTAs)
- Cart and checkout optimization
- Trust and credibility elements (reviews, badges, guarantees)
- Urgency and scarcity elements where appropriate
- Cross-sell and upsell placement
Product discovery optimization
- Navigation structure for easy browsing
- Collection pages with filtering and sorting
- Search functionality optimization
- Related product recommendations
- Quick view functionality
Performance optimization
- Page speed optimization
- Image optimization and lazy loading
- Clean theme structure
- App audit and optimization
- Core Web Vitals optimization
SEO foundations
- Technical SEO setup
- Product page SEO optimization
- Collection page optimization
- Metadata framework
- Rich snippets and schema markup
App integration and configuration
- Essential app recommendations and setup
- Email capture and marketing integration
- Review platform integration
- Analytics and tracking setup
- Payment and shipping configuration
Content migration and population
- Product migration from old store
- Collection setup and organization
- Content page migration
- URL redirect mapping
- Image optimization
Training and handover
- Shopify admin training
- Theme customization guidance
- Product management best practices
- Order fulfillment workflow
- Ongoing maintenance guidance
We collaborate with companies all around the world
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How it works
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Why WX for Shopify stores
We've built and optimized dozens of Shopify stores. We know what drives conversion and how to optimize the entire buying journey.
Fast load times and smooth mobile experience are built in from the start. We optimize for Core Web Vitals and real-world performance.
We design for revenue, not just aesthetics. Every element is placed to reduce friction and guide visitors toward purchase.
We understand Shopify's capabilities, limitations, and best practices. We build stores that leverage the platform's strengths.
We don't just launch and leave. We build stores with built-in testing capabilities so you can continuously improve.
This is a good fit if
Build a storefront that supports revenue
If Shopify drives sales, the experience should support buying, not create friction.
Design with conversion and performance in mind from the start.
5-9 weeks. Mobile-first. Built to convert.
Your Shopify team
CEO
COO
Lead of RevOps &
Commercial Growth
