A website that supports your revenue engine.
We build or redesign your HubSpot CMS site to drive conversions and long-term scalability. By centralizing content and CRM data, your website evolves from a digital brochure into a powerful growth tool.
Starting from $5,000
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When a website looks fine but underperforms
Many sites look good but fail to contribute to the pipeline. Traffic doesn't convert, pages are hard to update, and marketing data stays disconnected from your CRM.
Traffic doesn't convert consistently
Visitors arrive, but engagement stalls at 1-2%. Your pages fail to guide prospects toward clear next steps, leaving potential revenue on the table.
Pages are hard to update internally
Content changes require developers, causing weeks of delay for landing pages. Your team cannot move fast enough to scale.
Marketing runs outside the CRM
Website forms flow into separate systems. You cannot track the visitor journey or accurately attribute conversions to your marketing campaigns.
Attribution is unclear
Website activity exists in a vacuum. You cannot identify which pages or campaigns actually drive pipeline and revenue growth.
The site looks good but performs poorly
Modern design fails when conversion paths are weak and load times are slow. An inconsistent mobile experience drives high-intent visitors away.
SEO is an afterthought
Hidden technical issues and poor content structure prevent organic growth. Your pages aren't optimized to capture and convert search traffic.
What HubSpot website build/redesign does
A HubSpot website is a core component of your revenue system.
We build high-performance sites focused on conversion paths, CRM-connected data, and scalable structure to ensure your digital presence drives growth.
The goal is simple: A site that supports marketing, sales, and reporting.
Delivered in 6-12 weeks.
What's included in the website project
Strategy and structure
- Sitemap and page architecture planning
- Conversion path strategy
- Content hierarchy and navigation design
- User journey mapping
- Alignment with GTM and revenue priorities
UX and design
- Clean, conversion-focused design system
- Brand-aligned visual identity
- Mobile-responsive layouts
- Reusable component library
- Templates for key page types
HubSpot CMS development
- Custom theme development
- Flexible page templates and modules
- Blog and resource center setup if needed
- Dynamic content capabilities
- Custom modules for specific needs
Conversion optimization
- Forms and CTAs connected to HubSpot CRM
- Lead capture flows and progressive profiling
- Clear conversion paths on every page
- CRO best practices built in
- A/B testing framework setup
SEO foundations
- Technical SEO setup (speed, structure, schema)
- Page structure and heading hierarchy
- Metadata framework and templates
- XML sitemap and robots.txt
- Search engine indexing optimization
CRM integration
- Form submissions to HubSpot CRM
- Lead tracking and attribution
- Campaign and source tracking
- Lifecycle stage automation
- Sales and marketing alignment
Performance optimization
- Fast load times
- Image optimization
- Mobile performance
- Cross-browser compatibility
- Core Web Vitals optimization
Content migration and population
- Content audit and migration from old site
- Content population support
- Image and media optimization
- URL redirect mapping
- Content quality review
Training and handover
- CMS training for marketing team
- Page editing and creation guidance
- Module and template usage
- Best practices documentation
- Ongoing maintenance guidance
We collaborate with companies all around the world
How it works
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Weeks 1-2: Discovery and strategy
Requirements gathering, competitor analysis, sitemap planning, conversion path design.
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Weeks 3-5: Design Wireframes
Visual design system, key page mockups, stakeholder review and refinement.
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Weeks 6-9: Development
Theme and template development, module builds, CRM integration, SEO setup.
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Weeks 10-11: Content and testing
Content population, quality assurance, performance testing, stakeholder validation.
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Week 12: Launch
Final checks, DNS setup, launch, post-launch monitoring, team training.
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Timeline: 6 to 12 weeks
Depends on site size, custom requirements, content volume, and complexity.
What a poor website costs you
Lost conversions
When conversion rates sit at 1-2% instead of 4-6%, you're losing 50-75% of potential leads from your traffic investment.
Slow launch velocity
Without flexible templates, launching new landing pages takes 2-4 weeks instead of hours, causing you to miss campaign timing and market opportunities.
Attribution blindness
When website and CRM aren't connected, 40-60% of marketing ROI questions can't be answered because you don't know what drives conversions.
SEO opportunity cost
Poor technical SEO and content structure means missing 30-50% of organic traffic potential, requiring more paid spend to compensate.
Developer dependency
When marketers need developers for every change, teams waste 20-30 hours per month on tasks that should take minutes.
Mobile performance gap
With 60-70% of traffic on mobile, poor mobile experience means losing majority of potential conversions before visitors even engage.
Pricing
Project-based engagement. Final pricing depends on:
- Number of pages and templates
- Design complexity and custom requirements
- Content volume and migration needs
- Custom functionality or integrations
- SEO depth and technical requirements
- Timeline and urgency
Starting from $1,500/month Content updates, new page creation, performance optimization, CRO testing, ongoing SEO.
Starting from $5,000/quarter Conversion rate optimization, performance audits, new feature development, strategic updates.
Improved conversion rates, faster page launches, better attribution, and reduced developer dependency typically deliver 3-5x ROI in first year.
Frequently Asked Questions
We provide content population support and guidance, but copywriting is typically client-provided. We can recommend content partners if needed.
We focus on HubSpot CMS builds because of the CRM integration benefits. If you're not ready, we can discuss the migration path first.
Yes. We integrate with analytics platforms, ad platforms, sales tools, and other systems in your marketing stack.
Your current site stays live. We build the new site in a staging environment, then launch when ready with proper redirects.
CMS Hub is separate from Marketing Hub. We'll help you understand which hubs you need based on your requirements.
We offer monthly management packages, or we can train your team to handle updates themselves. HubSpot CMS is designed for marketer self-service.
Yes. We handle content migration including blog posts, pages, images, and proper URL redirects to preserve SEO value.
Moderately involved during discovery and design phases for feedback. Less involved during development. Training required at handover.
We can phase the project - redesign key pages first, migrate others later. We'll recommend the best approach based on your needs.
Why WX for HubSpot websites
HubSpot CMS specialists
HubSpot Platinum Partners with extensive CMS development experience. We know how to build sites that leverage HubSpot's full capabilities.
Revenue-focused approach
We design for conversion and attribution, not just aesthetics. Every element serves a business purpose.
CRM integration expertise
We ensure your website and CRM work together seamlessly for attribution, lead tracking, and marketing automation.
Scalable development
We build flexible template systems that let your team create new pages without developer dependency.
Performance obsession
Fast load times, mobile optimization, and technical SEO are built in from the start, not added later.
This is a good fit if
Your website is central to lead generation and revenue
You want CRM-connected data and proper attribution
Current site limits marketing flexibility and speed
You prefer a scalable CMS that marketers can manage
Conversion and performance matter as much as design
Build a website that drives revenue
If your website is critical to pipeline, it deserves to be more than a digital brochure.
Build it on a platform that connects to your CRM, enables your team, and supports growth.
6-12 weeks. CRM-connected. Built for conversion.
Your website team
CEO
COO
Lead of RevOps &
Commercial Growth